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Certificate in Marketing (for Coaches / Mentors / Advisors)

  • QQI Level 6
  • 8 Months
  • Flexible Start Dates
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  • EMCC Accredited

Next Intake: May 2026

Marketing

Certificate in Marketing

A practical course to sell yourself as a Coach, Consultant, Financial Advisor, Mentor, Therapist

Learn the practical, real-world marketing knowledge for the modern solo practitioner and small business owner. Designed for professionals for whom marketing is not a full time role, the Certificate in Marketing will have immediate impact on how participants approach a new or existing business.

Course Marketing

Practical Course Content

The content of this course is grounded in real-world application, based on current marketing trends and meeting the knowledge gaps faced by most learners. Because this course is marketing for non-marketers, some wider business context will be included.

  • Image, Brand and Logo
  • Pricing and Packages
  • The Sales Process
  • Advertising 101
  • Webinars and Public Speaking
  • Website Design
  • Creating Knowledge Products
  • Content Creation
  • Using social media platforms
  • Video for Business
  • Photography for Business
Exclusive to this course – The 5 Boxes ©

This is a simple 1-page marketing plan which serves to focus attention and actions on the most important aspects of marketing and selling a service

Experience

Welcome!

Discover more about the course and who it is designed for. The fundamentals of marketing for those who need marketing expertise without following a career in marketing.
Information

Course Information

Teaching Methodology

The tutor is an experienced practitioner and learners can expect an interactive live class, including lecture style, group discussion, breakouts, practical assignments and Q&A.

Entry Requirements

There are no academic entry requirements for this course. Participants will need a proficient level of English to engage with the course content and complete the assessments.

Technology Requirements

Participants will require a laptop / desktop computer with camera and microphone to participate fully with the content and complete the assessments. Zoom will be used as the class delivery platform, and access to Powerpoint / Google Slides / Keynote or other presentation software will also be required.

Class Schedule

10 Evenings 6:30 – 8:30pm

Course Director – Alan Brereton

Alan is the author of the upcoming book ‘Selling Yourself’, and has extensive experience in marketing, TV and media industry. He has produced and presented live TV programmes and TV commercials, as well as corporate video projects. He is the Chief Operations Officer at Kingstown College, and previously served as Head of Marketing. Alan is also an accredited coach with the International Coaching Federation (ICF) and lectures on the coaching Diploma at Kingstown College. He is a marketing practitioner and is passionate about empowering the marketing abilities of those who are new to the function.

Course Fees

Course Fee – EUR 1,950

Kingstown College Graduates – EUR 1,500

Payment plans available

FREE Webinar

Introduction to Coaching and Mentoring

A free webinar, presented live by one of our experienced coaches and tutors. Discover more about the coaching profession, how accreditation works and learn a coaching/mentoring model we teach on the Diploma course. A great starting place for coach and mentor education.
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Get ready to take your next step as a professional coach or mentor! To learn more about the course, request a brochure. Or if you are ready to join the course, you can apply right here.
  • Next session: May 2026
  • Live online : 60 minutes
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Upcoming Webinar

Kingstown College

Discover Professional Coaching

An interactive session covering programme structure, career outcomes, and a live Q&A with faculty.

  • Mon, 13 April
  • 6:30 pm GMT · 60 min
  • Online

Interactive session with live Q&A

Extra

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